An English-Bollywood entertainment channel, Zee World, has launched a dance reality competition titled ‘Dance Naija Dance’, in Nigeria.
This was made known at a press conference, held today Wednesday, 18th of May 2022, at Radisson hotel, Ikeja, Lagos.
As revealed the reality show will exclusively air on Zee World on DStv channel 166 and GOtv channel 125, later in the year 2022.
At the press conference, Somnath Malakar, CEO, of ZEE Africa (Sub-Saharan Africa & Indian Ocean Islands) said Nigerians are notable for their incredible dancing talents.
“The TV channel is aware of the harsh economic reality of the country; however, I believe entertainment is one of the ways to lessen worries, provide an escape and make people happy,” Mr Malakar said.
According to him, Zee World, being an enabler of family happiness, saw it fit to create something unique and electrifying for its viewing audience.
“Knowing full well how Zee World is important to the family entertainment needs in Nigeria, we have taken steps to ensure that we would always deliver. There is a deep love for Zee World among Nigerians and Zee World has become part of lifestyles,” he said.
Dance Naija Dance reality show
From roaring success in India to inevitable greatness in Singapore and across 52 countries in Africa in 2021, the producers say it’s time for Zee World’s Dance Naija Dance to berth in Nigeria.